Storytelling through social network and social media marketing
Social media marketing for storytelling
Today, companies, museums, churches and institutions all know that the web is a new dimension of communication. And that if you don’t talk online yourself, someone will talk about you. D’Uva Workshop realizes the importance of a social media strategy. We have in-depth knowlegde of the social network, the storytelling capabiltiy for all media and sensitivity in catching the interests and needs of the different communities. Furthermore we have developed a keen sense of the news and are able to intercept the right issues while promoting the brand of companies and the identity of the cultural institutions. We are able to feel the pulse of the web, have a deep knowledge in social media marketing and are quick in reacting to the news.
Our social media strategy process
- create a cross-functional team to conceive and operate the strategy
- listen to our customers to determine where and how to be active in social media
- focus on a narrow rationale
- establish the best keys to evaluate social media strategy effectiveness
- analyze the audience and the impact that is achievable in social media
- define the image and position for which the company is known
- establish the human face of the company to the public
- develop a comprehensive social media program and implement it.